Theory of Change On-Demand Webinar

The simple tool that helps asset managers raise new capital

Turn your Impact Strategy into a Clear, Investor-Ready Roadmap 

Learn what a Theory of Change is, why you need one and how to design it, through this highly tactical webinar.

Launching a new forest investment strategy is a messy and resource intensive process – lots of brainstorming, iteration and feedback from different team members and leadership chiming in with their own siloed expertise.

There is a better way, and it starts with the Theory of Change. This is the exact framework I walk clients through to define their combined impact and financial objectives.

Once complete, it provides a compelling narrative to align your team on your vision, communicate with investors and gives you a road map for execution.

If you’re an asset manager embarking on a new strategy or retrofitting an existing one, to incorporate multiple forest values – you want to use this tool.

Theory of Change On-Demand Webinar

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What you’ll walk away with?

  • A clear understanding of what a Theory of Change is — and why investors increasingly expect one
  • A framework to align impact objectives with your investment philosophy or business
  • Why integration of financial objectives is important
  • A breakdown of my Theory of Change framework and how to design your own
  • And more!
Client-testimonials

A highlight of working with The ForestLink was the workshop which united our team’s vision around the environmental and social impacts we could achieve while still pursuing attractive forest investments. This has become a keystone piece of work in our nature-based solutions strategy.

MaryKate Bullen, Forest Investment Associates

Start designing a strategy investors will back

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Shauna Matkovich, The ForestLink

Why The ForestLink?

Shauna Matkovich, Founding Director of The ForestLink has 20-years of combined experience in operational sustainable forest management, international forest investment management, ESG and Impact management and business development of new forest investment strategies.

Shauna’s unique skillset and her collaborative get-things-done personality have helped numerous investment organizations in achieving their forest investment goals. Her combined focus on profitability, risk reduction and impact creation with expertise on how working forests operate is what you need if you care about sustainability and want it integrated into your organization and investment strategies.